A high-energy wrap-up campaign celebrating 90 Seconds’ biggest milestones, wins and stories from 2022.
Creative Director — I led the creative direction of the campaign, partnering with brand, marketing and video teams from concept to release.
Impact — The concept was developed in under 24 hours, the video produced in 3 days and the campaign launched in under 2 weeks. It gave Marketing and Sales a significant boost and was featured across outlets.
A landing page that spotlights 2022’s biggest achievements, giving visitors a clear, engaging snapshot of the moments that defined the year.
Landing page sections are designed to highlight campaign metrics, showcase brand elements and feature video across desktop and mobile.
We took an artistic approach with brand colors, gradients and abstract shapes to give the campaign a vibrant and energetic look.
We turned the global stats into a living dot map to highlight movement and showcase 90 Seconds’s worldwide reach.
The campaign drove high on-page engagement, strong video completion rates and a surge in year-end social activity, earning features across multiple outlets.