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Vavda

2021, Data Analytics

Call-center software with performance metrics and call analysis, built around clarity and scalability.

Lead Product Designer — I modeled concepts, defined information architecture, built prototypes and established the first design system.

Impact — Introduced the first design patterns for a new product. Role-specific templates improved efficiency. Visual analytics highlighted key trends. A scalable component library supported growth, while a utilitarian interface kept dashboards clear and high-signal.

Vavda provides performance metrics and call analysis with layouts tailored for managers and agents. Adaptive dashboards surface insights without overwhelm.

Vavda provides performance metrics and call analysis with layouts tailored for managers and agents. Adaptive dashboards surface insights without overwhelm.

Clarity under pressure

Clarity under pressure

Layouts and flows were tailored for managers and agents, focusing on efficiency and ease of navigation in high-pressure environments.

Consistency at scale

Consistency at scale

A cohesive component library ensured visual and functional consistency, making the platform easier to maintain and expand.

Adaptive dashboards

Adaptive dashboards

Modular dashboards adapted to different roles and data needs, staying usable as datasets grew and changed.

Analytics at a glance

Analytics at a glance

The call details page was designed to surface trends and patterns instantly, giving managers a clear view of performance and allowing faster, more confident decisions.

Reflection

Reflection

The design turned a cluttered platform into a clear, consistent tool that improved speed and decision-making. It showed how a utilitarian design approach can scale complex data systems while keeping them usable under pressure.