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Travelbook

2019, Booking, Travel

A traveler-first platform that blends planning, journaling, social sharing and frictionless booking.

Lead Product Designer — I led discovery workshops, opportunity mapping, UX/UI design and built a scalable design system to guide future iterations.

Impact — The MVP launched on schedule and gained strong user adoption. The design system accelerated new features while the defined roadmap was adopted to guide growth. The product supported successful fundraising and business expansion.

Travelbook combines itineraries, journaling, social sharing and booking into one traveler‑first platform. It turns preparation into joy and memories into stories you can re-live.

Travelbook combines itineraries, journaling, social sharing and booking into one traveler‑first platform. It turns preparation into joy and memories into stories you can re-live.

Consistent everywhere

Consistent everywhere

A fully responsive UI made Travelbook seamless across devices, improving consistency and accessibility for all users.

Stories that travel with you

Stories that travel with you

We created Stories as a way to capture and share your journeys, turning moments on the road into memories you can return to.

A unified experience

A unified experience

We shaped Travelbook into a cohesive platform for planning and journaling, making travel simpler and more enjoyable.

Grounded in user needs

Grounded in user needs

Flows were designed around real behaviors and built with familiar patterns, making the product easy to pick up and rewarding to use.

Reflection

Reflection

Unifying planning, journaling and booking under a cohesive system delivered strong adoption and turned a broad vision into a coherent travel journey.